About the project

MAIN is building the first AI-governed decentralized exchange (DEX), creating a new DeFi category called DEXAI. Our platform is designed to allow AI to autonomously manage liquidity, optimize trading strategies, adjust fees, and predict market shifts — making DeFi more efficient, accessible, and profitable.

Currently, MAIN is in the early stages of development, preparing for Phase 1 of our roadmap: the release of natural language command functionality. This feature will enable users to interact with the DEX easily by typing instructions in plain English.

Future milestones include:

Launching AI agents for dynamic liquidity management (Phase 2) and reaching full AI autonomous governance (Phase 3).

We are focused on building a foundation that will redefine how users engage with DeFi — by removing complexity and making decentralized finance truly self-operating.

Founder/Team -

Vladimir Tikhomirov – Co-Founder - https://x.com/vtikhomirov75

Alexandra Korneva – Co-Founder - https://x.com/SashaKorneva

Adam Adamov – Chief Business Development Officer - https://x.com/Aay18Dee_

George Eliseev – Chief Technology Officer - N/A

Max Smekalov – Chief Marketing Officer - https://x.com/ponzipilgrim

Aksenov Andrei - Growth Lead https://x.com/AndreyRenedsaa

Nature of Content to Craft
Focus on the introduction of DEXAI — a new DeFi category we are pioneering — and to generally raise awareness and interest in MAIN as the first AI-governed decentralized exchange.

Key Narratives

Our narrative isn’t about a product launch—it’s about a paradigm shift.

MAIN isn’t just a new product or an optimized DEX.
We’re not aiming for media coverage that says, “Here’s another beta” or “Here’s what the UI does.”
That misses the point entirely.

The vision is much bigger: we’re here to change how people think about decentralized markets.

We want to seed—and lead—a new narrative in DeFi.
We call it DEXAI: a decentralized trading infrastructure governed by AI at the core.
Not just AI tools. Not just automation.
A complete paradigm shift in how traders, LPs, and token projects interact with liquidity.

Why AI?

This isn’t “AI as a feature.”
This is AI as the operating layer.

We’re not using AI for hype.
We’re using it because there’s no other way to make DEXs truly efficient.

There are simply too many moving parts in DeFi:

Real-time liquidity optimization
Risk-adjusted pool fee modeling
Arbitrage protection
Predictive execution
Smart token launch mechanics

You can’t do that manually anymore.

AI is the only way forward.

Brief - https://docs.google.com/document/d/1q4MO8vO52qrAEoXk12dynS6DoYngCZICO53CDTXTeSg/edit?usp=sharing

CTA to Focus on

Fill the waitlist for early access to MAIN testnet.

Resources

Website: https://main.exchange/
X: https://x.com/main_ai_dex

Blog articles:

Threads you can take inspiration from

Things to not cover or not to do while crafting

MAIN is not a fork, it’s a new model.
AI is at the core, not an add-on.
no «just another DEX» framing
we’re not marketing a product drop, we’re inviting people into the movement of autonomous, AI-native DeFi: DEXAI

Deadline/Timelines
11th May 2025. 11:59 PM IST

Write-a-thon Pool

$4,000 up for grabs for both Public and Core members.