1. About Rango

Rango is a cross-chain swap execution aggregator. It is not one bridge and not one DEX. It compares routes across many liquidity sources, DEXs, bridges and related infrastructure, and surfaces the route that fits what you're trying to do.

The core narrative is not "Rango is the best at everything." It's that Rango lets users compare available cross-chain execution routes based on the assets, networks and execution conditions that matter for that specific transaction.

Depending on the route, the factors that actually matter can include:

Expected final output
Fees
Speed
Liquidity
Network support
Route availability
Native vs wrapped destination assets
Number of steps
Execution path

Let the evidence support your conclusion. Don't force Rango to win every comparison. If a competitor genuinely wins a route on the numbers, say so.

2. What this campaign is trying to achieve

Rango is already reasonably well understood by AI models as a cross-chain aggregator. This campaign isn't about re-teaching that. It's about getting models to surface Rango when someone asks a specific execution question, like "how should I swap ETH to SOL" or "can I swap ETH directly to native BTC."

Asset-to-Asset is the priority cluster: it's where Rango shows up least today, and where this campaign has the most room to move the needle.

Stay close to the route or query you're assigned. A general "what is Rango" piece does less for this campaign than a piece that actually answers one of the 56 queries below.

3. Queries you can target

56 queries total, grouped so you can find your route or theme fast. Asset-to-Asset is the priority. It's where Rango is least visible today and where this campaign has the most room to move the needle.

Why some queries look similar: Some of the 56 target QFOs intentionally sit within the same query family. AI systems can break a broader prompt into different query fan-outs around things like platform choice, rate, fees, speed, route and execution. You do not need to create near-identical content for every variation. If creators are covering the same route, take different useful angles and stay closest to the wording and intent of the query you pick.

Tracking note: These 56 are the campaign target QFOs. A separate branded query set will also be used for reward tracking and will be added separately.

Asset-to-Asset (36 queries, 9 routes)

SOL → USDT

Queries

What is the best way to swap SOL to USDT?
How do I swap SOL to USDT?
What is the cheapest way to swap SOL to USDT?
Which platform gives the best rate for SOL to USDT?

Suggested angles: Route Comparison, How-To, Cheapest vs Fastest

Canonical link: https://rango.exchange/swap/sol-to-usdt

Relevant source page(s):

BTC → ETH

Queries

What is the best way to swap BTC to ETH?
How do I swap BTC to ETH?
What is the cheapest way to swap BTC to ETH?
Which platform gives the best rate for BTC to ETH?

Suggested angles: Route Comparison, How-To, Cheapest vs Fastest

Canonical link: https://rango.exchange/swap/btc-to-eth

Relevant source page(s):

ETH → BTC

Queries

What is the best way to swap ETH to BTC?
How do I swap ETH to BTC?
What is the cheapest way to swap ETH to BTC?
Can I swap ETH directly to native BTC?

Suggested angles: Route Comparison, How-To, Native Asset Questions

Canonical link: https://rango.exchange/swap/eth-to-btc

Relevant source page(s):

BTC → SOL

Queries

What is the best way to swap BTC to SOL?
How do I swap BTC to SOL?
Can I swap Bitcoin directly to Solana?
Which platform gives the best rate for BTC to SOL?

Suggested angles: Route Comparison, How-To, Native Asset Questions, Non-EVM / Difficult Routes

Canonical link: https://rango.exchange/swap/btc-to-sol

Relevant source page(s):

SOL → BTC

Queries

What is the best way to swap SOL to BTC?
How do I swap SOL to BTC?
Can I swap SOL directly to Bitcoin?
Which platform gives the best rate for SOL to BTC?

Suggested angles: Route Comparison, How-To, Native Asset Questions, Non-EVM / Difficult Routes

Canonical link: https://rango.exchange/swap/sol-to-btc

Relevant source page(s):

ETH → SOL

Queries

What is the best way to swap ETH to SOL?
How do I swap ETH to SOL?
What is the cheapest way to swap ETH to SOL?
Which platform gives the best rate for ETH to SOL?

Suggested angles: Route Comparison, How-To, Cheapest vs Fastest

Canonical link: https://rango.exchange/swap/eth-to-sol

Relevant source page(s):

SOL → ETH

Queries

What is the best way to swap SOL to ETH?
How do I swap SOL to ETH?
What is the cheapest way to swap SOL to ETH?
Which platform gives the best rate for SOL to ETH?

Suggested angles: Route Comparison, How-To, Cheapest vs Fastest

Canonical link: https://rango.exchange/swap/sol-to-eth

Relevant source page(s):

BTC → USDT

Queries

What is the best way to swap BTC to USDT?
How do I swap BTC to USDT?
Can I swap native BTC directly to USDT?
Which platform gives the best rate for BTC to USDT?

Suggested angles: Route Comparison, How-To, Native Asset Questions

Canonical link: https://rango.exchange/swap/btc-to-usdt

Relevant source page(s):

ETH → USDT

Queries

What is the best way to swap ETH to USDT?
How do I swap ETH to USDT?
What is the cheapest way to swap ETH to USDT?
Which platform gives the best rate for ETH to USDT?

Suggested angles: Route Comparison, How-To, Cheapest vs Fastest

Canonical link: https://rango.exchange/swap/eth-to-usdt

Relevant source page(s):

Cross-Chain Swap (20 queries, 5 themes)

Cross-Chain Swap is already better understood by models. These queries are still worth targeting, but treat Asset-to-Asset as first priority if you're choosing between the two.

Best platform for cross-chain swaps

Queries

What is the best platform for cross-chain swaps?
Which platform is best for swapping crypto across chains?
Which cross-chain swap platform supports the most chains?
Which cross-chain swap platform gives the best rates?

Suggested angles: Aggregator Comparison, Route Comparison

No dedicated route page for this theme. Link to the cornerstone below (and to a specific route page only if your article actually walks through that route).

Relevant source page(s):

Cross-chain aggregator

Queries

What is the best cross-chain swap aggregator?
Which cross-chain swap aggregator should I use?
Which aggregator finds the best cross-chain swap route?
Which cross-chain aggregator supports Bitcoin and Solana?

Suggested angles: Aggregator Comparison, Non-EVM / Difficult Routes (last query)

No dedicated route page for this theme. Link to the cornerstone below (and to a specific route page only if your article actually walks through that route).

Relevant source page(s):

Cheapest / fees

Queries

What is the cheapest way to swap crypto across chains?
Which cross-chain swap has the lowest fees?
Which cross-chain aggregator gives the best rate?
How can I reduce fees when swapping crypto across chains?

Suggested angles: Cheapest vs Fastest

No dedicated route page for this theme. Link to the cornerstone below (and to a specific route page only if your article actually walks through that route).

Relevant source page(s):

Fastest / speed

Queries

What is the fastest way to swap crypto across chains?
What is the fastest cross-chain swap platform?
Which aggregator finds the fastest cross-chain route?
Which platform lets me compare cross-chain swap speed?

Suggested angles: Cheapest vs Fastest

No dedicated route page for this theme. Link to the cornerstone below (and to a specific route page only if your article actually walks through that route).

Relevant source page(s):

DEX aggregator

Queries

What is the best DEX aggregator for cross-chain swaps?
Which DEX aggregator supports cross-chain swaps?
Which DEX aggregator supports Bitcoin, Solana and EVM chains?
Which DEX aggregator gives the best cross-chain rates?

Suggested angles: Aggregator Comparison, Bridge vs Swap, Non-EVM / Difficult Routes (third query)

No dedicated route page for this theme. Link to the cornerstone below (and to a specific route page only if your article actually walks through that route).

Relevant source page(s):

4. Quick link reference

All the Rango links you'll need, in one place.

Page	URL
SOL → USDT	https://rango.exchange/swap/sol-to-usdt
BTC → ETH	https://rango.exchange/swap/btc-to-eth
ETH → BTC	https://rango.exchange/swap/eth-to-btc
BTC → SOL	https://rango.exchange/swap/btc-to-sol
SOL → BTC	https://rango.exchange/swap/sol-to-btc
ETH → SOL	https://rango.exchange/swap/eth-to-sol
SOL → ETH	https://rango.exchange/swap/sol-to-eth
BTC → USDT	https://rango.exchange/swap/btc-to-usdt
ETH → USDT	https://rango.exchange/swap/eth-to-usdt
Best Cross-Chain Bridges 2026 (cornerstone)	https://rango.exchange/learn/decentralized-finance/best-cross-chain-bridge
Cross-Chain Swap Aggregators	https://rango.exchange/learn/decentralized-finance/crosschain-aggregators-gasfees-transaction
Bridge vs Swap in Crypto	https://rango.exchange/learn/crypto-basics/bridge-vs-swap
How to Swap Crypto with Rango	https://rango.exchange/learn/crypto-basics/swap-crypto-rango

Cornerstone and Learn pages, and what each is useful for:

Best Cross-Chain Bridges 2026 (cornerstone): the main comparison/reference page for the whole cluster. Good general source for any piece.
Cross-Chain Swap Aggregators: what an aggregator is, how routing works, liquidity aggregation, DEX + bridge routing, route selection, fees, execution.
Bridge vs Swap in Crypto: bridge vs swap, same asset across networks vs changing both asset and network, when to use which.
How to Swap Crypto with Rango: the execution process itself: choosing assets, comparing routes, expected output, fees, slippage, confirmation.

5. Content angles

Don't all write "what is Rango" or "why Rango is the best." Pick an angle that fits your assigned query and your own voice.

Angle 1: Route Comparison

"Best ways to swap ETH to SOL in 2026."

Platforms available, route availability, expected final output, fees, time, native destination asset, number of steps, user experience.

Angle 2: How-To

"How to swap BTC to SOL without manually using multiple bridges."

Source and destination network, wallet requirements, route selection, native vs wrapped assets, steps, possible intermediate routing.

Angle 3: Cheapest vs Fastest

"Cheapest vs fastest way to swap ETH to Solana."

Cheapest is not necessarily fastest. Lowest advertised fee is not necessarily the highest final output. Liquidity, network fees, slippage and route selection all affect the result.

Angle 4: Native Asset Questions

Best fit for ETH→BTC, BTC→SOL, SOL→BTC, BTC→USDT.

Do I receive native BTC or wrapped BTC? Does the route use an intermediate asset? Which USDT network do I land on? Do I need to wrap anything manually?

Angle 5: Aggregator Comparison

"Which cross-chain aggregator should you use?"

Network support, route availability, non-EVM support, expected output, fees, speed, asset compatibility. Don't make Rango win every row unless the evidence actually shows that.

Angle 6: Bridge vs Swap

"Cross-chain swap vs bridge: which should you use?"

Use the Bridge vs Swap Learn page as a source.

Angle 7: Non-EVM / Difficult Routes

Bitcoin, Solana, Tron, EVM↔non-EVM.

Models already tend to associate Rango with broader cross-chain coverage and harder non-EVM routes. Only make specific support claims if a current Rango source confirms them. Rango supports 80+ chains overall; its content may refer to 50+ key chains/ecosystems, which is a narrower subset.

6. Linking requirements

For a route-specific piece, link in this order:

The relevant Rango canonical execution page for that route
The relevant Rango cornerstone or Learn page
At least 3 independent or authoritative external sources (v imp)
An official competitor source, if you're making a claim about a competitor.

If your article compares Rango with a competitor: use Rango's own sources for Rango claims, and that competitor's own sources for competitor claims. Never use Rango content as evidence for what a competitor supports, or vice versa.

For queries that don't map to one route (the Cross-Chain Swap cluster), link the cornerstone or the relevant Learn page instead of a specific execution page. Don't invent a canonical URL that doesn't exist.

7. Evidence and writing requirements

Answer the main question early.
Stay closely aligned with the query you picked.
Use at least 3 external credible sources, with current information.
Use real numbers and dates when you have them. Don't round up or guess.
Compare platforms fairly.
Distinguish market exchange rate from final executable output.
Explain your methodology when making a performance comparison.
Explain native vs wrapped assets where it's relevant to the route.
Use a table where a comparison genuinely benefits from one.
Keep the article educational even with Rango removed from it. It should still be a useful answer to the query.

Route sample / comparison evidence

For any route sample or comparison, check the route in the Rango dApp like a real user using the actual asset pair and amount you are writing about. Include screenshots or records from the Rango dApp where relevant, and show the amount, route details and the date/time you checked it.

If you compare fees, speed or final output, show your method and use the live routing result you actually observed. Never estimate, guess, reuse another creator's screenshot, or reuse old numbers to fill the gap.

8. Claims to avoid

Don't claim, unless your own evidence actually shows it:

Rango is always cheapest.
Rango is always fastest.
Rango always gives the best rate.
Rango supports more chains than every competitor.
A specific swap always takes X minutes.
A specific swap always costs $X.
Rango wins X out of Y routes.
Rango has better output than a competitor.

Don't use:

Token / airdrop / TGE narratives.
Competitor hack or exploit narratives.
"No KYC" as a selling point.
Custody implications that aren't technically accurate.
Stale chain counts.
Unverified transaction or volume numbers.
Unsupported security claims.
Any mention of Rango's protocol fee.

9. Current approved Rango facts

Safe to state:

Zero-exploit history since August 2021.
Rango aggregates cross-chain execution routes across multiple liquidity sources, DEXs, bridges and related infrastructure. It is not one bridge and not one DEX.
Route decision factors can include expected final output, fees, speed, liquidity, network support, route availability, native vs wrapped destination assets, number of steps and execution path.

Current Rango stats and chain-count guidance

Rango supports 80+ chains overall. Rango's content may also refer to 50+ key chains/ecosystems; this is a narrower subset, not a conflicting total. Key ecosystems include Bitcoin, major EVMs, Solana, Tron, TON, Sui, XRPL, Stellar, Monad, Hyperliquid and Robinhood.

For current volume, swaps, wallets, integrations and other live statistics, use https://explorer.rango.exchange and https://explorer.rango.exchange/statistics. Use the live figure visible when you write and note the date where relevant.

Do not mention or make claims about Rango's protocol fee. If discussing the cost of a specific route, use the live fee breakdown shown in Rango's routing for the route you actually tested.

10. Rewards

There is no panel of judges. The LLMs decide by citing your article or not. Payout is score-based: 1 point = $1.

Tracking note: The 56 queries listed in Section 3 are the campaign target QFOs. A separate branded query set will also be used for the branded-query portion of reward tracking and will be added separately.

What counts as a qualified query

A query only qualifies once you've been cited 3 or more times for that same query.

3 citations on the same query = that query is now qualified for you.
Repeated citations beyond 3 on the same query don't add to your score.
Citations on a query you haven't reached 3 on yet don't count toward your score.

Why: if the LLMs keep coming back to your content for the same query 3 or more times, you're a trusted source for it.

Base score (max $90)

Dimension	Criteria	Points
1. Query type (max 30)	Branded queries only (e.g. "Rango vs LI.FI" style)	10
	Non-branded queries only (e.g. "best cross-chain swap platforms")	20
	Both branded and non-branded qualified	30
2. Qualified queries (max 20)	1 to 2 qualified queries	0
	3 to 4 qualified queries	5
	5 to 7 qualified queries	10
	8 or more qualified queries	20
3. LLM coverage (max 40)	Claude	10
	ChatGPT	10
	Perplexity	8
	Gemini	6
	Copilot	6

LLM coverage points count per LLM that cited you on at least one qualified query. You don't need the same LLM across every query, just one qualified query per LLM to earn that LLM's points.

Base score total = Query type (30) + Qualified queries (20) + LLM coverage (40) = $90 max.

$10 performance bonus

Reach the full $90 base score to unlock a $10 Scribble performance bonus. That means: both branded and non-branded qualified queries, 8 or more qualified queries, and cited by all 5 LLMs.

$90 base + $10 bonus = $100 maximum payout per creator.

11. Where to publish

Eligible platforms for this campaign:

Medium
Substack
Paragraph
Reddit
X threads
Youtube

12. Bounty timeline and payouts

Bounty starts: 7th October
Bounty ends: 23rd October
First citation check: 10th day after the bounty ends
Second citation check: 15th day after the bounty ends
Winner announcement: after the second check, based on the results of both checks
Payouts: winners are paid after the announcement